Pay Per Click Management

We offer a full pay per click (PPC) management service including campaign setup, ongoing scientific optimisation and detailed analysis and reporting.

View some of our latest work

Managing PPC campaigns is difficult and requires expert help to get the most from your budget. This is where we come in. We use scientific methods to determine which keywords you need to be running adverts for, and how much you should pay for each keyword. We manage this process for you by analysing long term results and adjusting the maximum cost per click of each keyword.

We also perform ad text testing to ensure that we show the most relevant and appealing adverts. We test messages against each other and find which ones work best, then expand upon those winning messages. The ultimate aim is to improve the click through rates and gain a high quality score, which will increase your ad rank and therefore enable you to win higher positions for lower click prices.

Benefits of using BlackJackal’s PPC services:

  • Account management from a fully qualified Adwords Professional with over 12 years experience
  • Scientific, results based approach
  • Free campaign setup
  • Low monthly management fees
  • Detailed monthly reports
  • No long term contracts
  • Full ownership of your own PPC account
  • Free Analytics setup
  • Landing page recommendations, design and implementation

Call us today on 0114 437 2802 to discuss your requirements.

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Our work

Temptation Gifts

Temptation Gifts is a thriving family-run business, trading since 1983 through retail stores and expanding online in 2000. A passion for customer service and a keen eye for what people want has driven huge success, with the business winning many industry awards in recent years. BlackJackal Ltd have been managing Temptation Gifts PPC campaigns since 2015 and have helped significantly increase the online performance year on year with excellent cost efficiency.

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Monster Pet Supplies

Monster Pet Supplies is an online pet food store, delivering top-brand food and accessories to the nation’s pets. One of BlackJackal’s longest running partners, we began working together in 2013 and have worked tirelessly to successfully navigate the challenges of an extremely competitive market. Working closely with Monster Pet Supplies we provide an “in-house” service and have access to all the necessary data in order to maximise profit.

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Waitrose Pet

Waitrose Pet is the online pet food store for the retail giant. As part of a strategic partnership with Monster Pet Supplies, BlackJackal were appointed in 2016 to help drive cost-effective growth, using the experience gained on the Monster Pet Supplies account. Being appointed by Waitrose based on our knowledge, experience and performance is certainly an achievement we as a business are proud of.

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Ideal Care Homes

Ideal Care Homes are a national care home provider with award-winning homes across the UK. Part of the LNT Group of companies, Ideal Care Homes were introduced to BlackJackal via our partners at Click Ignite. We continue to significantly increase the number of leads into the business without raising spend, producing a significantly greater return on investment and a reliable flow of high-quality leads.

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Marshalls PLC is a FTSE 250 company and the UK’s leading paving supplier. Marshalls provides external landscaping products to the business and consumer market, from planning and guidance to engineering and delivery. Having provided our service to BollardsDirect, (a subsidiary business within the wider Marshalls group) BlackJackal were chosen to run the Marshalls campaigns based on the performance achieved on the Bollards Direct PPC campaigns.

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Synergy Car Leasing

Synergy Car Leasing are a national car leasing broker, providing an award-winning service to many thousands of happy customers. BlackJackal were appointed in 2017 and were tasked with delivering an increased volume of leads from Pay Per Click marketing. Having achieved high volumes of leads as per the client’s brief, we’ve developed a highly tuned way of working together ensuring the PPC campaigns provide high quality leads for the right cars at the right time. More details about our strategic partnership with Synergy Car Leasing can be found in our blog section.

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Itch Pet

Itch Pet Care are a subscription service for flea treatments. Launched in 2019 with a £5m investment, BlackJackal have helped build out and grow the online presence from the very beginning. Creating a highly tuned set of campaigns to drive success, the brand has achieved rapid growth in the UK and our sights are firmly set on helping make Itch a house-hold name.

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